Automate gifts and enable conversations
Feedonomics is the #1 Full-Service Product & Data Feed Management Software Platform to help boost sales. With more than 2,500 clients and huge achievements like being a Zeenie Award Winner, they are always finding ways to touch base with their employees. But, creating, kitting, and shipping individual gifts was a hassle for the team. So, they looked for a better way to thank each employee for their valuable contributions.
Bluebird offered a solution for an automated work anniversary campaign where the awarded employee for their first and second year received a digital gift card link where they could choose from the curated list of gift cards. In celebration of their three-year anniversary, Feedonomics wanted a personalized gift with a bit of flair. Inspired by the LA Dodgers, they chose to customize authentic jerseys with their logo embroidered across the chest. Bluebird was able to bring to life what they had in mind, and the result was fascinating. With the help of Bluebird´s Pick Your Item feature, recipients were able to customize their jersey further and select sizes, creating a unique experience to adapt and personalize items to the individual´s needs.
Technology to the rescue.
The automation solved the problem and took the hard work off their hands. Consisting of a connection to their company anniversary calendar, sending out the gifts every day. It allowed for the People Empowerment team not to have to manage on a daily basis and not miss a special day again.